The Metros - Last of the Lookers 

The video starts of with a classic black and white countdown. This already forecasts the band as old school style rock and the audience can relate to what type of song it would be. Many videos use this starting set up due to it being an easy, simplistic way to start, with a countdown. This also grabs the attention of a viewer if they're watching a music video channel such as popular ones like TMF or MTV. Their attention is grabbed as the music has stopped and there is silence so there attention is grabbed as no music or sound is in place, therefore having their atte

ntion before the song/video has even begun.

Another recognisable trait is that the band is pictured in-front of a blank canvas or a white background. This works well in conjunction with the old school theme of the video as the main theme depicted from this is the idea of black and white. All the band members are dressed in black and with all the sound equipment being black also. The main man or in other words the lead vocalist is portrayed in a white polo shirt and braces, making him stand out from the others, therefore making it easy for the audience to depict who the lead singer is. The polo shirt and braces also ties in with the mise-en-scene of the music genre making audiences relate to that genre in particular. Like many music videos featuring bands, each member is given a close to mid-shot of themselves performing to establish to the audience that this person is a drummer, the other lead guitairist ect.

The video itself uses a half-hearted storyline beneath the action shots of the live music. The editing is smooth yet quick due to the pace of the beat in the music. Editing is used to good effect by mixing up camera angles used, such as tilts on the live music shots and close ups of the lead singer and his microphone, being broken up with rapid cutaways. The lead singer always uses direct mode of address to connect with the audience to get the songs meaning or point across. Yet in the video we cannot fully relate to the lyrics or the song in general a its just a feel good song which can be seen through the visuals of people enjoying themselves and having a laugh, the stereotype of the young generation, their particular target audience as such.

The ending sequence of the music video is depicted alike the end of a gig, the lead singer is going crazy and the cutaways are increasing rapidly to build a climax to the song. This is no doubt a feel good song, i.e a sing and dance song that is enjoyed where the meaning doesn't really have any true moral implications. The cutaways increase vigirously at the end and even a few shots are sped up to give it that "building up" feel. Panning shots and sweep shots are used in conjunction with crane shots to fully grasp the live music performance and all its aspects. By using these it breaks away from the simple mix of close ups and mid shots therefore making the video more fun and dynamic.